Google Analytics - Workshop

Tuesday, February 19, 2013
Deadline: Tuesday, February 19, 2013

Boulder Digital Arts

1600 Range Street, Suite 100

Boulder, Colorado 80301 United States

COST:
$69 for BDA members, $89 for non-members

TIME:
6:00 pm - 9:00 pm

Google Analytics is a free tool which can show you everything you need to know about your web users, informing you which pages and online campaigns are most effective. This workshop focuses on training you on how to use Google Analytics to drive actionable insights from your data.

We'll start with a little background on how web analytics works, then show you how to install Google Analytics on your website, and finally walk you through everything you need to know about the Google Analytics tool. You'll walk away with both knowledge and resources for further learning.

This workshop will cover:

How web analytics works
How to interpret data and find the best insights in your reports
A demo of a typical Google Analytics implementation
Useful plugins useful for implementing Analytics on platforms like WordPress
Basic setups needed to make Google Analytics run properly
A complete walkthrough of the Google Analytics interface
Helpful resources for advanced implementations
A complete glossary of Google Analytics terms

For complete details, PLEASE REGISTER at the BDA website. Boulder Digital Arts offers affordable training in digital media from professionals working in the field.

Boulder Digital Arts
1600 Range Street, Suite 100
Boulder, Colorado United States
http://boulderdigitalarts.com/training/details.asp?offering=382

Source: http://events.creativecow.net/event/2812/google-analytics-workshop

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